Maxie
Solters, a third-generation entertainment advertiser who carried on her
family's legacy in the industry, passed away suddenly in Los Angeles on
Thursday at the age of 37.
The declaration
was made by Scoop Marketing, the company founded by her father, Larry Solters.
The statement did not reveal the cause of death but noted that it was unpredicted.
Born
on March 22, 1987, in Sherman Oaks, Maxie joined Scoop Marketing in 2012, acting
for clients such as the Hollywood Bowl, the Kia Forum, and the Music Forward
Foundation. Scoop's roster also embraces major acts like the Eagles, John Mayer
& Dead & Company. Her grandfather, Lee Solters, a renowned advertiser,
handled limelight for legends like
Barbra Streisand, Frank Sinatra, and Michael Jackson until his passing in 2009.
Before
entering the world of limelight, Maxie earned a theater degree from the
University of Southern California and worked in film & television casting
in Los Angeles. She was also a member of
SAG, acting in theater productions and a
comedy web series that she created and produced.
Beyond
her work in divertissement, Maxie was an activist who carried organizations
like One Billion Rising and V-Day, committed to ending violence against women.
In Scoop’s statement, they described her as someone whose “resolveing optimism
and kind heart touched the lives of many,” leaving behind a legacy of love and
compassion.
Maxie
is survived by her father, Larry, and his partner Carol Greenhut; her mother,
Debra Graff; and her longtime partner, Dim Dobrin.
